As a small to medium business owner, you have to envy Facebook. With it’s huge reach, the platform manages to do what an SMB can only dream about. Facebook is perpetually in front of your potential customer’s eyeballs, which begs the question, “How can I get into their newsfeeds?” Facebook offer several options for small [...]
Looking at search results for your competitors and seeing search results with images, reviews and extra links in the search results? Welcome to the new, well relatively new, world of Schema.org based rich snippet markup. This HMTL5 based code has been shown to have a positive impact on search engine rankings as well as increasing [...]
[image via ReworkEngine] “When was the last time I looked at my Klout score?” The thought entered my mind somewhere in between my morning Mountain Dew (don’t judge me, coffee drinkers; we both have problems) and my first call of the day. A random thought? Sure, but the real reason for writing this article is [...]
In the ever expanding mobile ad world, there are a few mobile ad networks with the capacity and current capabilities to be labeled as today’s top mobile advertising networks. Below, is a brief rundown on some of the best and most capable mobile ad networks in the market right now. AdMob AdMob was started in [...]
In the online marketing world, 2013 has ushered in a bevy of updates quicker than you can whisper “AskJeeves”. So far, marketers have been presented with an updated Facebook Graph Search Beta (January 2013) and the pending transition towards Adwords Enhanced Campaigns for all ads on Google. If your head is spinning, you’re likely not [...]
It is imperative, as users begin to move seamlessly between multiple devices, that marketers can effectively reach these users on each. To address this, Google has just launched Google Enhanced Campaigns. What are Google Enhanced Campaigns? They are Adwords campaigns that will replace your existing campaigns (I am being told that all campaigns will be [...]
If you are reading this blog, I do not have to tell you how important it is to make mobile a top priority for your company and/or your clients. The numbers are staggering. According to an eMarketer report mobile ad spend for 2012 is expected to top $4 Billion in the U.S. alone. While this [...]
The online marketing industry, bringing in billions of dollars yearly, is comparable to the California Gold Rush of the 1850′s. Novice marketers flood the “wild west” of the Internet with their offers in hopes of striking it rich, but too often their ventures turn out to be fool’s gold. It all seems simple enough. The [...]
Are you a Search Marketing guru with wisdom to spare? Are you looking for an new platform to gain additional exposure for your writing? Want to have your work read by search marketing professionals around the world? It sounds like a guest blogging role with AskPPCBlog is in your future! We are looking for a [...]
Affiliate Marketers constitute an industry that, according to Search Marketing Standard “is predicted to reach $4 billion by 2014, increasing at a compound annual growth rate of 16% from 2009 through 2014″ in the United States alone. With so much money changing hands, a new program seemingly launches every week. Competition is fierce. While programs [...]
