Tag: search marketing 101

Pay Per Click 101: The Keyword

Pay Per Click 101: The Keyword

Diving into Pay per Click (PPC) advertising can be a daunting task for first time users. ┬áThe industry has evolved its own culture of references and terminology that can, to be quite honest, leave most newbies shaking their heads. Page rank,CPC,CPM,impressions,spiders, “Bing” this, “Google” that…the list goes on and on. In our “Pay Per Click…

Read More Read More